A specialised research service for the
promotions and short-term marketing industry
ConsumerTrack is a research study designed specifically for the short-term marketing and promotions industry. It measures consumer attitudes towards the many elements that go into a promotion as well as the way consumers will react. By using fact-based information to underpin your creative ideas, you will be able to target your promotions more accurately and thereby increase your ROI.
Act on Information
Understand market trends and consumer attitudes.
Make more fact based decisions when developing concepts.
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Build better programs
Identify themes that appeal to your client’s target market and promotional programs that are relevant and compelling.
Reports
Subscribers receive an easy-to-use management report in Microsoft PowerPoint, along with expert insights allowing for easy interpretation of results and the ability to incorporate information into marketing and promotional programs.
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